{"id":4097,"date":"2018-12-17T09:43:56","date_gmt":"2018-12-17T14:43:56","guid":{"rendered":"http:\/\/lovepeacenslander.com\/?p=4097"},"modified":"2018-12-17T09:43:56","modified_gmt":"2018-12-17T14:43:56","slug":"apple-buys-peanuts-for-christmas","status":"publish","type":"post","link":"https:\/\/lovepeacenslander.com\/index.php\/2018\/12\/17\/apple-buys-peanuts-for-christmas\/","title":{"rendered":"APPLE BUYS PEANUTS FOR CHRISTMAS"},"content":{"rendered":"<h1 class=\"title\">DHX Media will produce the new content based on Charles M. Schulz\u2019s beloved comic characters.<\/h1>\n<div>\n<p>Following what was described as a highly competitive bidding situation, Apple and its forthcoming originals operation has landed the rights to new Peanuts content.<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-4098\" src=\"https:\/\/i0.wp.com\/lovepeacenslander.com\/wp-content\/uploads\/2018\/12\/01EAEA1E-F253-447F-BDC4-0AD401BB3B78.jpeg?resize=482%2C400\" alt=\"\" width=\"482\" height=\"400\" srcset=\"https:\/\/i0.wp.com\/lovepeacenslander.com\/wp-content\/uploads\/2018\/12\/01EAEA1E-F253-447F-BDC4-0AD401BB3B78.jpeg?resize=482%2C400&amp;ssl=1 482w, https:\/\/i0.wp.com\/lovepeacenslander.com\/wp-content\/uploads\/2018\/12\/01EAEA1E-F253-447F-BDC4-0AD401BB3B78.jpeg?w=640&amp;ssl=1 640w\" sizes=\"auto, (max-width: 482px) 100vw, 482px\" \/><\/p>\n<p>The tech giant, which has not-so-quietly been amassing a strong roster of talent and original productions that is slated to start rolling out in 2019, has completed a deal with DHX Media to create series, specials and shorts featuring iconic Charles M. Schulz characters such as Charlie Brown, Snoopy and the entire Peanuts gang. DHX, the Canadian-based kids programming giant that acquired a stake in the Peanuts franchise in 2017, will produce all of the projects.<\/p>\n<p>As part of the partnership, DHX Media also will produce original short-form STEM (Science, Technology, Engineering and Math) content that will be exclusive to Apple and feature astronaut Snoopy. DHX Media will be working closely with subsidiary Peanuts Worldwide on all efforts.<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-4099\" src=\"https:\/\/i0.wp.com\/lovepeacenslander.com\/wp-content\/uploads\/2018\/12\/D7C1C694-5D47-4508-97FF-E176F569BF7F-400x400.jpeg?resize=400%2C400\" alt=\"\" width=\"400\" height=\"400\" srcset=\"https:\/\/i0.wp.com\/lovepeacenslander.com\/wp-content\/uploads\/2018\/12\/D7C1C694-5D47-4508-97FF-E176F569BF7F.jpeg?resize=400%2C400&amp;ssl=1 400w, https:\/\/i0.wp.com\/lovepeacenslander.com\/wp-content\/uploads\/2018\/12\/D7C1C694-5D47-4508-97FF-E176F569BF7F.jpeg?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/lovepeacenslander.com\/wp-content\/uploads\/2018\/12\/D7C1C694-5D47-4508-97FF-E176F569BF7F.jpeg?resize=560%2C560&amp;ssl=1 560w, https:\/\/i0.wp.com\/lovepeacenslander.com\/wp-content\/uploads\/2018\/12\/D7C1C694-5D47-4508-97FF-E176F569BF7F.jpeg?resize=45%2C45&amp;ssl=1 45w, https:\/\/i0.wp.com\/lovepeacenslander.com\/wp-content\/uploads\/2018\/12\/D7C1C694-5D47-4508-97FF-E176F569BF7F.jpeg?w=612&amp;ssl=1 612w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/p>\n<\/div>\n<div>\n<p>Kids programming is an increasingly lucrative area of original television content. Apple previously inked a <a href=\"https:\/\/www.hollywoodreporter.com\/live-feed\/sesame-workshop-apple-team-slate-childrens-programming-1121812\" target=\"_blank\" rel=\"noopener\">content partnership with Sesame Workshop<\/a>for a new slate of children&#8217;s programming.\u00a0<a href=\"https:\/\/www.hollywoodreporter.com\/live-feed\/doc-mcstuffins-creator-chris-nee-leaves-disney-netflix-deal-1166923\" target=\"_blank\" rel=\"noopener\">Netflix\u2019s massive push into the genre<\/a>, <a href=\"https:\/\/www.hollywoodreporter.com\/news\/hbo-sesame-street-enter-five-815157\" target=\"_blank\" rel=\"noopener\">HBO\u2019s decision to invest in <em>Sesame Street<\/em><\/a>and the built-in library of <a href=\"https:\/\/www.hollywoodreporter.com\/features\/we-need-new-voices-new-storytellers-animation-roundtable-1167978\" target=\"_blank\" rel=\"noopener\">the upcoming Disney+<\/a> all heavily cater to kids in an effort to develop brand loyalty early on. (Children who watch Peanuts content on their family\u2019s Apple products will, presumably, segue into other arenas and buy devices of their own as they grow older.)<\/p>\n<p>And Peanuts is not exactly a kids-exclusive brand. Annual holiday specials \u2014\u00a0<em>It&#8217;s the Great Pumpkin, Charlie Brown <\/em>and<em> A Charlie Brown Christmas<\/em>, in particular \u2014\u00a0remain massive draws when they air on ABC, both among total viewers and adults 18-49. And an original Peanuts series ran on Cartoon Network as recently as 2016.<\/p>\n<p>Recent theatrical foray <em>The Peanuts Movie<\/em>, which saw the iconic characters get their animation style updated in 2015, grossed $130 million in the U.S. and $246 million worldwide.<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4100\" src=\"https:\/\/i0.wp.com\/lovepeacenslander.com\/wp-content\/uploads\/2018\/12\/49140F43-A00C-4E58-AC36-208D782833D9.jpeg?resize=436%2C370\" alt=\"\" width=\"436\" height=\"370\" \/><\/p>\n<p>Schulz first introduced his Peanuts characters in 1950. Nearly 70 years later, Peanuts remains among the more valuable intellectual properties in all of children\u2019s programming. As for Peanuts Worldwide, rights are currently shared by DHX Media (41 percent) and Sony Music Entertainment (39 percent)\u00a0\u2014\u00a0with the family of the late creator retaining 20 percent.<\/p>\n<\/div>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>DHX Media will produce the new content based on Charles M. Schulz\u2019s beloved comic characters. Following what was described as a highly competitive bidding situation, Apple and its forthcoming originals operation has landed the rights to new Peanuts content. The tech giant, which has not-so-quietly been amassing a strong roster of talent and original productions [&hellip;]<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":11,"featured_media":4101,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2},"_links_to":"","_links_to_target":""},"categories":[574],"tags":[2364,3040,3044,3046,3045,3042,3043,3041],"class_list":["post-4097","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-stories","tag-apple","tag-charles-shultz","tag-charlie-brown","tag-controlling-interest-shares","tag-dhx-media","tag-shultz-family","tag-snoopy","tag-sony-music-entertainment"],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>APPLE BUYS PEANUTS FOR CHRISTMAS - Love Peace &amp; Slander<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lovepeacenslander.com\/index.php\/2018\/12\/17\/apple-buys-peanuts-for-christmas\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"APPLE BUYS PEANUTS FOR CHRISTMAS - Love Peace &amp; Slander\" \/>\n<meta property=\"og:description\" content=\"DHX Media will produce the new content based on Charles M. 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